Answering the question what colour is the dress!

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The image below is of a dress that has gone viral due to a conflicting colour problem following a Tumblr post.

Readers are being asked to identify what colour it is. This dilemma needs to be answered!!!

What colour is the dress – White & Gold or Black & Blue?

white and gold or blue and black dress

To provide a solution to this we have researched a little further!

The Blue colour is actually hex colour #828eb8 which is Pantone 649 C to Pantone 651C.

Colour #828eb8

The Brown colour is actually hex colour  #5e4d43 which is Pantone 7517C to 7519C.

Colour #5e4d43

The visual colouring of the produced conflicting opinions in our office. 70% of the people said it was brown and blue, 30% said purple and blue.

We hope this helps in some way to clear up the question! – What colour is the dress?

 

 

Google Mobile-friendly search results

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Google have announced today that they are changing their algorithm to detect browsers and devices to display search results relevant to the browser the user is operating.

What does this Google Mobile-friendly Change mean to non-technical people?

It means if you have a website that is not optimised for mobile devices then you will not achieve high rankings in Google search results.

When will Google Roll Out This Change

Google have said that this change will be taking place on the of 21st April 2015. This means it is now time to contact a web design company to learn what is required.

Testing to see if  your website is ready

You can test your website now using the Mobile-Friendly Test.

Finding more mobile-friendly search results

Web Design Company To Convert Your Website To Be Mobile Friendly

If you need help, please get in touch with Chameleon on 0121 663 0456 or email us to let us know your domain name. We’ll provide a quick check to see what is required, it might be a simple process to make your website mobile friendly.

Google’s Getting Started Useful Links

SituationGuidance
Find out if your website is mobile-friendlyTake Google’s Mobile-Friendly Test
3rd party software to make a website mobile-friendlyIf you have a website that uses third-party software (or if you want to create a new site), see Customize your website software for mobile users
Make a site mobile-friendly and dive into the technical detailsReview the Getting Started section on Web Fundamentals, our resource for web developersRead our Mobile SEO guide for an overview of the implementation process
Work with someone to make my site mobile-friendlyReview Google’s advice for working with a developer

The Future of Brands as Content Publishers

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The power is shifting from the broadcaster to the consumer: people actively seek out what they want to watch, and determine when they watch, how they watch it, and where they watch it.

Online Video: The Future of Brands as Content Publishers

Mobile Apps: A New Age of (Re-) Engagement

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You’ve got an App. It works well. It’s being downloaded. Job done? Many marketers seem to think so but this is actually just the beginning. 25% of all apps are used just once after download, then discarded. Comparatively few apps enjoy regular and valuable usage.

Mobile Apps: A New Age of (Re-) Engagement

Google Maps Business View Annual Award Winners 2014

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Google Maps Business View Annual Award Winners 2014

On Friday the 23rd January 2015 Google held their Google Maps Business View Annual Awards of 2014 and Chameleon was lucky enough to be the winners of an award for the “Most Creative Use of Maps API” which was following the amazing work that we carried out for the Wolverhampton Wanderers Football Club.

We travelled to Google’s European Engineering Centre in Zurich, Switzerland compliments of Google to collect our award and had the pleasure of meeting some other great people that had also won awards in various other categories.

The award ceremony took place with Google staff from all over the globe joining the celebration’s for specific achievements carried out by companies working with Google Business View.

We won the award for:

Most Creative use of Maps API
Creative use of maps API on top of the Business view Virtual tour – TOUR
WINNER: Adam Langeveld, UK

Google Best Use Of Google Maps API Award 2014

This award was for the work we completed at the Wolverhampton Wanderers Football club which raised Google Maps to new limits and impressed the search engine giants with its size (over 700 individual panoramic views), but also the new innovation for integrating multiple tours within one interface allowing the ability to flow between specific locations quickly.

This award is a new category for 2014, open to both Google Trusted Photographers (TIPS) and agencies.

Other Award Categories:-

Google Trusted Photographer of the Year Award
Photographer with the highest weekly average of completed shoots, and has been with the program for at least 6 months.
WINNER: Jean-Michel Guegnon, France

Google Award Jean Michel Guegnon

Highest Shoot Count in the 1st Half of the Year
Photographer with the highest amount of published shoots in a 6 months period.
WINNER: Dejavan Sohrab, France

Google Award Dejavan Sohrab

Highest Shoot Count in 2nd Half of the Year
Photographer with the highest amount of published shoots in a 6 months period.
WINNER: Adrian Symonds, UK

Striking Exposure Adrian Symonds Google Award

Excellence in Quality Award
Photographer with the highest percentage of first time passes per shoots.
WINNER: Felix Steck, Germany

Google Award Felix Steck

Marketing / PR Award
Photographer with the most successful, innovative and original marketing strategies (most press, biggest events & great social media presence).
WINNER: Oliver Murray – Republic of Ireland

Oliver Murray Ggladsmuir Google Award

Most Creative Tour Award (SHARED)
Photographer with the most creative shoot (ex. amazing API integration, scavenger hunt, unique places like movie sets, etc.) TOUR.
WINNER: Eric Gaborlaud

Google Award

Most Creative Tour Award (SHARED)
Photographer with the most creative shoot (ex. amazing API integration, scavenger hunt, unique places like movie sets, etc.) TOUR.
WINNER: Sylvain Froidevaux & Oliver Wayre

Google Award

Google Business View Agency Awards

Agency of the Year
Agency with the highest weekly average of completed shoots, and has been with the program at least 6 months.
WINNER: Identity

Identity Google Award

Highest Shoot Count in 1st Half of 2014 Award
Agency with the highest amount of published shoots in Q1 & Q2.
WINNER: Royal Tour

Royal Tour Google Award

Highest Shoot Count in 2nd Half of 2014 Award
Agency with the highest amount of published shoots in Q3 & Q4.
WINNER: Local Exposure

Local Exposure Award

Excellence in Quality Award
Agency with the highest percentage of first time passes per shoots.
WINNER: Panoramas CZ Google Award

Panoramas CZ Google Award

Helping you Connect with your customer Award
Marketing / PR Award.
WINNER: Better Reach

Google Award Better Reach

 What is Google Zurich Like?

Obviously whilst at Google we had a tour of the headquarters which was amazing, we really admired the ethos that they follow regarding work life balance. The office environment was fun and relaxing yet professional and this is something that all technical companies with professional coding guru’s need to follow.

It is clear that the people working for Google are extremely motivated and full of energy allowing them to creative fantastic ideas. Google even have a 20% development room where you can take yourself away to work on new ideas during your day.

My favorite room had to be the aquarium where you could switch off and take a power nap with the tranquil sounds of nature. All around you was beautiful tropical and Malawi fish tanks integrated into the walls.

Google Zurich Office

Outside Google Zurick Office.

Google Pool Table

Playing Pool at Google Reception.

Pool Table Google Meeting Rooms Google Office Zurick

The Google Meeting Rooms looked funky and fun!

Google Office Zurick Meeting Rooms

Chameleon Google Award

Google branding on the most adorable muffins.

 

Working at Google Zurich