SEO by Chameleon

Google SEO

The most successful and commonly used search engine on the Internet is undoubtedly Google; this is why it is the search engine that the majority of businesses want to rank highly in. As well as search, Google now offers a range of services including Google Business Photos, Maps and Analytics which are useful for all types of businesses to be a part of. In order to appear in the search results, your business needs Google SEO.

The process of SEO makes websites Google friendly in order to allow it to rank them. Google ranks sites based upon their relevance to keywords as calculated by its algorithm. The Google algorithm takes into account factors including content, links, meta data and more. In order for your website to rank, you need a Google SEO company to work on these elements and others to make them Google friendly.
In an attempt to ensure the quality of their search results, Google regularly updates its algorithms. There is often panic in the SEO world when algorithm updates are released as they signal a change in what Google are looking for in order to rank sites highly, however as Chameleon prides itself on white-hat methods, we are yet to experience a drop in rankings due to these updates.

Chameleon have been a leading Google SEO company for many years and helped a number of clients reach Google page 1. We have extensive knowledge of the SEO industry and pride ourselves on keeping up to date with the latest updates and Google algorithm changes to ensure that our clients are not negatively affected by them.

Search Engine Optimisation Birmingham

If you are a local Birmingham based company looking for a reliable Birmingham SEO company then you are in luck as Chameleon Web Services is one of the leading UK based SEO companies and we have our head office in Cradley Heath, Birmingham, B64 5HY.


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We have been providing clients with Internet marketing solutions since 2001 and can offer more than simply Birmingham Search Engine Optimisation. We are one of the Google Approved Companies by Google for carrying Google Business Photos which is an important factor for SEO locally.

We manage Google Adwords accounts reducing spend and improving the quality of the leads a business receives from the adverts.

We are a Web Design company so anything you need in terms of modifications to update a website or to improve the functionality in order to increase usability and conversion rates, we can do all this under one roof.

Birmingham based Chameleon is the only company you need to use for everything online!

Chameleon Team

Unnatural links to your site can impact your rankings

Unnatural Links to site - impacts links

Google Penguin Update 2.1 Has Been Released

Google has released the lastest of their updates, Penguin 2.1 which was launched on Friday 4th October 2013.

Matt Cutts announced this on Twitter stating that it will effect roughly 1% of searches.

Google Penguin-2.1 Released

This is the biggest update since Penguin 2.0 in May 2013 and has sent everyone in the SEO world into a panic. We are looking into what seems to be the 4th official Penguin update. Our research shows Penguin to have been rolled out 24th April 2012, 5th October 2012, 22nd May 2013 and now this update.

This update comes just weeks after Google released Hummingbird and this update is probably to help with the algorithm change.

Search Engine Optimisation Birmingham

If you have a business based in Birmingham and you are looking for a provider of Search Engine Optimisation services then you have a large selection of companies to contact.

So what makes a good company for Search Engine Optimisation in Birmingham?

Looking at the online Google presence for keywords is the first starting point. Any SEO company can pay for Google Adwords but only the companies with SEO talent can achieve Google Page One rankings.

Another thing to consider is the company itself:-

How long have they been in business?
Have they been de-listed from Google ever?
Is the work in-house or out sourced?
Who actually has access to the website login details?

We have been in business since 2001 and have ranked highly in Google for the most competitive search terms including terms like “google page one”:-
Google Page One

We recommend look at search results for Birmingham SEO companies and seeing who you find frequently and consider that they have the knowledge.