SEO Site Advice from the Experts

If you are wondering what to do with regards to SEO and moving your website forward we recommend watching this video.

Google I/O 2010 - SEO site advice from the experts

This is video is titled “SEO Site Advice from the Experts” and is provided by Matt Cutts, Tiffany Lane, Greg Grothaus and Venessa Fox (former Google employer) and this video was produced in May 2010.

They compare over a 1 hour websites and this explains many thing including why Google do not trust meta keyword tags.

Matt starts buy going over a website with no text and explains how websites need text as text is what Google uses for keywords.

Matts simple advice was “Put Text On Your Page”.

He explains you can use the Adwords Keyword Tool to find what keywords people are using to find things.

He explains how text needs to be added and explains how using comments is a way to get content added without your doing it.

Matt explains about having one site and put a lot of work into this rather than building lots of sites.

He covers many things that are important for everyone who uses Google.

SEO Advice: URL Canonicalisation

Chameleon SEO Advice: URL Canonicalisation

If you have been told you have a canonicalisation problem with your website you will be asking yourself why no one else has told you this and is this really important?

What is a canonicalisation URL error?

Everyone spreading the word about your website will use different variations and as the Google spider goes around the Internet finding all the these links it will be collecting data and storing it into its database. But what is the chosen URL for the website so that Google can collect all this data for one website and add all the value being added to the website all in one place instead of various places.

If you are now confused we will explain, a website without a canonicalisation fix will have 4 landing pages as below:-

Now what we need is to funnel all this into one place. Also technically the web server setup may return different content for the URLs depending on the configuration.

Imagine that Google collects the data for the website as follows:-

If you configure the canonicalisation and then you will have all the value to one place. So the example above would be a total of 3360 inbound links to www.chameleonwebservices.co.uk if this is the chosen domain for Google to use.

We hope all this makes sense so far. If it does you will be wanting to do this change now so how do you do it?

Apache Web Hosting

If you have Apache web hosting you can setup a .htacess file as below:-

RewriteEngine On RewriteCond %{HTTP_HOST} ^chameleonwebservices.co.uk RewriteRule (.*) http://www.chameleonwebservices.co.uk/$1 [R=301,L]

RewriteEngine on RewriteCond %{THE_REQUEST} ^[A-Z]{3,9} /index.html HTTP/ RewriteRule ^index.html$ http://www.chameleonwebservices.co.uk/ [R=301,L]

 

 

 

Google Webmaster Help – The Importance of alt Tags

If you want to understand the Importance of alt Tags then the best person to learn from is Matt Cutts. Matt is Head of Google’s Webspam Team and in this video he explains how important alt Tags are for Google and your website.

Matt Cutts discusses the alt attribute

If you listen to what Matt has said here you can help to optimise your website yourself.

This page was Google Webmaster Help – The Importance of alt Tags

Apple Announces Over 100,000 Apps Now Available

CUPERTINO, California — November 4th, 2009 — Apple today announced that developers have created over 100,000 apps for the revolutionary App Store, the largest applications store in the world. iPhone and iPod touch customers in 77 countries can choose from an incredible range of apps in 20 categories, including games, business, news, sports, health, reference and travel. App Store users have downloaded well over two billion apps, continuing to make it the world’s most popular applications store.

“The App Store, now with over 100,000 applications available, is clearly a major differentiator for millions of iPhone and iPod touch customers around the world”, said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “The iPhone SDK created the first great platform for mobile applications and our customers are loving all of the amazing apps our developers are creating”.

“The App Store has forever changed the mobile gaming industry and continues to improve”, said Travis Boatman, vice president of Worldwide Studios, EA Mobile. “With a global reach of over 50 million iPhone and iPod touch users, the App Store has allowed us to develop high quality EA games that have been a huge success with customers”.

“With 10,000 downloads a day, worldwide customer response to our I Am T-Pain App has exceeded our wildest expectations”, said Jeff Smith, CEO of Smule. “The App Store has given us a unique opportunity to create and grow a very successful business, and we’re looking forward to an exciting future”.

Apple continues to improve search and discovery with new features including Genius for Apps, App Store Essentials selections, sub category listings and more valuable customer reviews. With the recently introduced iTunes 9, it’s also now easier than ever to organise and sync your apps right in iTunes and they will automatically appear on your iPhone or iPod touch with the same layout.

The release of iPhone OS 3.0 this summer made over 100 new features available to iPhone and iPod touch users including Cut, Copy and Paste; MMS; landscape view for Mail, Text and Notes; stereo Bluetooth; shake to shuffle; parental controls; automatic login at Wi-Fi hot spots and Push Notifications. These new features have been incredibly popular with customers and there have already been more than two billion Push Notifications sent to apps available from the App Store. Additionally, the recently introduced In App Purchase feature for free apps means leading developers will now be able to offer customers the choice of buying content, subscriptions and digital services from directly inside their apps.

Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.

Press Contacts:
Apple UK and Ireland Public Relations
Email: media.uk@apple.com
Phone: (020) 8218 1440

This information was taken from here.

Google Earth Hero: Save The Elephants

Iain Douglas-Hamilton, founder of Save the Elephants explains how the ivory trade is wiping out the Elephant population.

This amazing videos studies the movements of Elephants and they are working hard to understand there needs and they have been using Google Earth.

Google Earth Hero: Save The Elephants