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Cheap SEO

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Cheap SEO Services

The majority of companies will shop around in order to get the best deal on SEO services which makes good business sense. However, companies need to be aware that the cheapest SEO company will probably not be the best in terms of delivering results and helping your website to rank; in fact, using a Cheap SEO Company will generally have a negative effect which may be very difficult to recover from especially as some things can be permanent.

As with all goods and services in life, you only get what you pay for and SEO is no exception. Cheap SEO relies on cheap methods of link building and little actual substance; the methods used are usually black hat. Using black hat techniques can have quick positive results which look great to your business in the short term, however, this is not viable as a long-term solution. This is because Google is looking to eradicate cheap black hat methods of SEO and their latest Penguin and Panda algorithm updates have gone a long way to achieving this.

Bulk buying cheap irrelevant links is a common cheap SEO tactic which can have devastating consequences for your website. The latest Google algorithm updates have refocused the ranking system to consider content and relevance more important than the overall number of links – the aim of this is to improve the quality of ranking websites and therefore make Google a better search engine for its users. As a result, websites using black hat methods in order to rank are regularly being penalised and even delisted from the Google SERP’s altogether.

It is more beneficial therefore to choose an SEO company based on their merits, past successes and current portfolio of results than price. We at Chameleon Web Services have a reputation for outstanding results in Google SERP’s and a fair pricing structure. All of our SEO projects are bespoke and are therefore the prices based on your requirements; we also try where possible to meet your budget regardless of how high or low it may be. Contact us today for a free personal consultation with one of our experts.

You have found this page as a result of Search Engine Optimisation Services carried out internally. If you are a Birmingham based company and want to get your company on page one of Google search results then you need the Best Birmingham SEO Company. Chameleon Web Services has been providing SEO since 2006 and dominates the UK SEO industry.

SEO Is Not Dead, It Is Evolving

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is seo dead or evolving
There is a lot of talk at the moment about the ‘death’ of SEO due to the Penguin, Panda and Hummingbird Google algorithm updates making traditional SEO tactics redundant or even have a negative effect. However, it is unfair to say that SEO is completely dead; it is simply changing in nature, forcing SEO companies to change their approaches.

SEO From The Past

There are a number of old SEO tactics which will no longer have a positive effect upon website rankings in 2013; in fact they could result in a Google penalty which is definitely a negative.

Keyword Stuffing – This was a very popular SEO tactic a few years ago, but one which is to be avoided at all costs now. Concentrating on keywords only and filling pages with them is a clear sign that you are concentrating on Google rankings, rather than user experience, which is what Google is trying to prevent. Therefore, keyword stuffing will actually prevent you from ranking highly in SERP’s.
Google SEO Optimisation
Low-Quality Content – Do not create content for the sake of it or because you think that you should; ensure that all of your content is good quality. All killer, no filler!

Article Submissions – Links from low-quality articles will no longer benefit your rankings. Google have cottoned on to the process of low-quality article submissions giving power to websites; even well-known sites such as EzineArticles.com have been penalised for low quality content and facilitating content farms.

Link Swapping – Since the Penguin update, any sort of link swapping schemes have become a no-no. This practice violates Google guidelines and should be avoided; instead concentrate on real relevant inbound links to your site.

Directory Mass-Submission – Many poor directories have been de-indexed by Google already, so there is no point wasting time and effort submitting to directories that nobody will read or use.

What Should You Do Instead?

Ultimately, you do not need to stop your SEO campaign completely, simply modify it to meet Google’s latest requirements. Matt Cutts, the head of Google’s Webspam team has announced that ‘What Google wants is what users want’. This statement is a clear indication that the newest way to optimise a website is to make it user friendly, rather than cater for what you think Google wants.

Google Analytics Showing SEO Improvements

SEO For The Future

Content Marketing – This is the latest buzz in the SEO world and said to be the new SEO. This is a process whereby you create regularly updated quality content which attracts an audience and returning visitors naturally. The authority of your writing will attract relevant links naturally too.

Social Signals – These have become massively important in terms of SEO – the higher your influence and activity on social networking sites such as Twitter, Facebook and Google+ is, the higher your website will rank as a result.

Mobile Sites – The massive success and availability of smart phones means that your website needs to be mobile friendly or you will displease/lose a large proportion of your audience.

Local SEO – The increase of Google Places and Google Business Photos appearing in SERP’s shows that Google is clearly placing more emphasis on local SEO; therefore you should do the same.

Google-Penguin-Update-LPanda and Penguin – These are the latest big changes to the Google algorithm and will not be changing any time soon. Panda focuses on preventing low-quality websites rank whilst Penguin ensures that websites cannot falsify their authority through building bad links.

It is clear then that the face of SEO is simply changing rather than the concept as a whole coming to an end. Gone are the days of quickly optimising one web page to get it to rank in Google; SEO is now more than ever a long term process which should focus on the needs of your consumers rather than the perceived requirements of the Google robots.

Chameleon has been keeping up with developments in the world of SEO since 2007 and has remained one of the leading UK SEO companies through all of the Google updates.

Let us take care of your SEO campaign, call us today on 0121 633 0456 for more information.

Google SEO

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The most successful and commonly used search engine on the Internet is undoubtedly Google; this is why it is the search engine that the majority of businesses want to rank highly in. As well as search, Google now offers a range of services including Google Business Photos, Maps and Analytics which are useful for all types of businesses to be a part of. In order to appear in the search results, your business needs Google SEO.

The process of SEO makes websites Google friendly in order to allow it to rank them. Google ranks sites based upon their relevance to keywords as calculated by its algorithm. The Google algorithm takes into account factors including content, links, meta data and more. In order for your website to rank, you need a Google SEO company to work on these elements and others to make them Google friendly.
In an attempt to ensure the quality of their search results, Google regularly updates its algorithms. There is often panic in the SEO world when algorithm updates are released as they signal a change in what Google are looking for in order to rank sites highly, however as Chameleon prides itself on white-hat methods, we are yet to experience a drop in rankings due to these updates.

Chameleon have been a leading Google SEO company for many years and helped a number of clients reach Google page 1. We have extensive knowledge of the SEO industry and pride ourselves on keeping up to date with the latest updates and Google algorithm changes to ensure that our clients are not negatively affected by them.

Search Engine Optimisation Birmingham

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If you are a local Birmingham based company looking for a reliable Birmingham SEO company then you are in luck as Chameleon Web Services is one of the leading UK based SEO companies and we have our head office in Cradley Heath, Birmingham, B64 5HY.


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We have been providing clients with Internet marketing solutions since 2001 and can offer more than simply Birmingham Search Engine Optimisation. We are one of the Google Approved Companies by Google for carrying Google Business Photos which is an important factor for SEO locally.

We manage Google Adwords accounts reducing spend and improving the quality of the leads a business receives from the adverts.

We are a Web Design company so anything you need in terms of modifications to update a website or to improve the functionality in order to increase usability and conversion rates, we can do all this under one roof.

Birmingham based Chameleon is the only company you need to use for everything online!

Chameleon Team

Google Manual Actions Help

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If you are looking for information relating to Google manual actions here is a list of URLs that are helpful:-Google-Penguin-Update-L

If you need expert help today simply call 0121 663 0456 and a Chameleon SEO Consultant who understands Google inside and out will be able to assist you further.